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Three essays on strategic and organizational uses of information in marketing

By Florian Zettelmeyer


by Florian Zettelmeyer.Thesis (Ph. D.)--Massachusetts Institute of Technology, Sloan School of Management, 1996.Includes bibliographical references (p. 115-116)

Topics: Sloan School of Management
Publisher: Massachusetts Institute of Technology
Year: 1996
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Provided by: DSpace@MIT
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