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ANALYSIS OF THE PRICING OF MEDICINAL DRUGS IN THE CURRENT ECONOMIC CLIMATE

By N. M. Bat and S. S. Nadyrova

Abstract

<p>Price is one of the most important economic categories. Pricing of drugs depend on various factors: demand, supply, state of economy. This paper is devoted to the analysis of the drug pricing in the current economic climate on a regional level. The authors’ task was to conduct a marketing review in order to study the implementation of pricing in pharmaceutical organizations of Krasnodar krai, to determine the affordability of drugs.</p

Topics: лекарственные препараты, жизненно необходимые и важнейшие, мониторинг, ценообразование, оптовые и розничные цены, Therapeutics. Pharmacology, RM1-950
Publisher: Pyatigorsk Medical and Pharmaceutical Institute - branch of Volgograd State Medical University
Year: 2015
OAI identifier: oai:doaj.org/article:e59aa18f2efa443cbcee4e574a429058
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