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Study on Enhancing the Competitiveness of Shipping Enterprises in Zhoushan

Abstract

现代航运业是联系全世界的重要纽带,也是经济全球化的重要基础。发展以港口为基础的现代航运,对加强经济合作和改善经济结构、特别是推动制造业向高端迈进具有重要作用。进入新世纪以来,舟山航运业迎来了新一轮快速发展,沿海运力保有量规模迅速从不足100万载重吨增长至2010年底的403万载重吨,并涌现出一批具备一定规模的航运企业。但通过深入分析,舟山航运企业发展依然存在较多问题,竞争力偏弱。本文在对航运发展及政府公共管理相关理论进行梳理并着重分析了航运企业核心竞争力影响因素后对舟山航运进行了全面分析,通过对舟山航运业进行SWOT初步研究,揭示了舟山港口航运的优势、劣势、机遇与挑战,权衡来看,舟山航运业发展...The modern shipping industry is an important foundation of economic globalization that connecting the world. The development of port-based modern shipping has attracted great importance in strengthening the economic cooperation and improving the economic structure, especially the pushing manufacturing sector towards higher level. Entering the new century, Zhoushan shipping industry has ushered in ...学位:工商管理硕士院系专业:管理学院高级经理教育中心(EMBA项目)_高级管理人员工商管理硕士(EMBA)学号:X200915632

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Xiamen University Institutional Repository

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oaioai:dspace.xmu.edu.cn:2288/33286Last time updated on 6/16/2016View original full text link

This paper was published in Xiamen University Institutional Repository.

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