SimpliFlying: Making a great idea take flight (A)
Abstract
SMU Faculty/Staff can download the case and teaching note with your SMU login ID and Password via the following links: The Case (SMU-15-0013A) Teaching Note (SMU-15-0013TN) For purchase of the case and supplementary materials via The Case Center, please access the following links: The Case (SMU-15-0013A) Teaching Note (SMU-15-0013TN) </ul