Influence of Product Attributes on Consumer Preference: Unveiling main purchasing drivers and innovation potentials in the sports apparel and footwear

Emil Marius Krehl

Influence of Product Attributes on Consumer Preference: Unveiling main purchasing drivers and innovation potentials in the sports apparel and footwear

By Emil Marius Krehl

Topics: Outras ciências da engenharia e tecnologias, Other engineering and technologies, Ciências da engenharia e tecnologias::Outras ciências da engenharia e tecnologias, Engineering and technology::Other engineering and technologies

Year: 2018

OAI identifier: oai:repositorio-aberto.up.pt:10216/113198

Provided by: Open Repository of the University of Porto

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Influence of Product Attributes on Consumer Preference: Unveiling main purchasing drivers and innovation potentials in the sports apparel and footwear

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