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Web Usage Mining – Its Application in E-Services

By Anupama Prasanth

Abstract

Abstract — Retrieving knowledge from World Wide Web is a tedious task because of the growth in the availability of information resources on it. So this escalates the necessity to employ an intelligent system to retrieve the knowledge from World Wide Web. The performances of Web information retrievals and Web based data warehousing are boosted with the extraction of information from the Web using web mining tools. Web usage mining is one of the fastest developing areas of web mining. Its attention in analyzing users behavior on the web after exploring access logs made its popularity very rapidly especially in E-services areas. Most of the e-service providers realized the fact that they can apply this tool to retain their customers. This paper tries to provide an insight into web mining and the different areas of web mining. Then it focuses on Web usage mining, its application and impact in E-services

Topics: E-Governance, E-Learning, E- Services, Pattern Analysis, Pattern Discovery, Pre-processing, Web Content Mining, Web Structure Mining, Web Usage Mining
Year: 2014
OAI identifier: oai:CiteSeerX.psu:10.1.1.413.8181
Provided by: CiteSeerX
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