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Investments In Consumer Relationships - A Critical Reassessment And Model Extension

By K. de Wulf, G.J. Odekerken-Schröder and P. van Kenhove
Publisher: METEOR, Maastricht University School of Business and Economics
Year: 2002
OAI identifier: oai:cris.maastrichtuniversity.nl:publications/270e494c-9fb2-4dc8-8a85-8a0e087256c9
Provided by: UM Publications

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