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The Structure of Undergraduate Association Networks: A Quantitative Ethnography

By Sean A. P. Clouston, Ashton Verdery, Sara Amin and G. Robin Gauthier

Abstract

The challenge of collecting complete associational networks has restricted network studies to small datasets. To deal with larger processes, two general procedures have been developed: the use of indicators such as citation structures or the diffusion of innovations to model human interactions, and limiting the sample of associates ' names. A body of theoretical and empirical work has identified several problems with these methods. We examine a unique solution to these problems—measuring online social networks of college students. In this paper we present an original network dataset of undergraduate Facebook users and demonstrate the feasibility and acceptability of this form of measurement. We conclude with a preliminary exploration of Network Homophily and Multiplexity on Facebook

Year: 2012
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