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By Witono Adiyoga and Rachman SuhermanAli Asgar, Peru Witono Adiyoga, Ali Asgar Is A, Consumer Preferences, Potato Products, Witono Adiyoga and Rachman Suherman


Potato production and consumption in Indonesia have grown rapidly in the past decade. This study examines aspects of potato production, marketing, and utilization in West Java, where about 30 percent of Indonesia's potatoes are grown. Field and market surveys are used to examine marketing channels, costs, and margins between the major potato producing areas and the major urban consumption centers of Bandung and nearby Jakarta. The study also describes marketing channels for the informal potato seed system, the main source of farmers ' potato seed. One of the most rapidly growing markets for potatoes in Indonesia is for potato chips. Chips are produced by large-scale factories and at the household level. The largescale sector uses a contract scheme to secure a regular supply of raw material for chip manufacturing, and is also involved in potato production improvement in order to increase the supply of potato varieties suitable for processing. A household survey shows that small-scale chip makers satisfy an important market niche. However, a consumer panel survey indicates that chips from large-scale producers and imports are generall

Topics: The Potato System in West Java, Indonesia, Production, Marketing, Processing, and
Year: 1999
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