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Submission Number: 30487 ENTREPRENEURSHIP AS EXPECTATIONS MANAGEMENT

By Steven E. Phelan

Abstract

Entrepreneurial profits flow from differences in expectations between buyers and sellers regarding the future value of resources. The current paper investigates whether differences in expectations can be manipulated, molded, or manufactured by an entrepreneur to produce greater profits. It is concluded that a range of techniques are available to manage expectations and that the use of these techniques should be associated with superior wealth creation

Topics: ENTREPRENEURSHIP AS EXPECTATIONS MANAGEMENT
Year: 2011
OAI identifier: oai:CiteSeerX.psu:10.1.1.197.2223
Provided by: CiteSeerX
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