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Marketing Strategy for the Multinational Firms from Newly Industrialized Countries in the Global Competition

By Kwon Jung and David M. Gardner
Publisher: The U.S-Korea Research Foundation(SFSU), Daewoo Heavy Industry, Daewoo Foundation, Daewoo International (America) Crp., USS-Posco Industries, San Francisco Chamber of Commerce
Year: 1994
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Provided by: KDI School Archives
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