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Teaching Basic Graphic Formation Develop Experiments With Type and Design Principle

By I-hsuan Wang

Abstract

Abstract: The intention of this research is to develop a typography idiom through the discovery of the various twodimensional design principles needed to extend a limited number of letters. The examples shown here are using 2 to 5 type letters to be the palette for expressing such diverse design principles in this research, the number of letters can be increased and the method is the same. The primary intention here is to explore various aspects of the fundamental design principles. By experimenting with type within the parameters of these design principles, designers can develop basic skills into personal expressive repertories. The problem structure is experimental in allowing the student to complete a free search of all possible letterforms and design principle relationships. So the project addressed by this research includes: encouraging the use of concepts to dictate techniques, instead of the other way around; discovering design principles, rather than directly learning or memorizing them; and discovering personal conceptual methods of problem solving. This research develops how the component can be assembled or composed. There are four broad approaches to this research basic graphic formation design: one concerned with a visual image, an analytical approach, a conceptual approach and an expressive approach. This type of exploration and experimentation provides a documentation of visual research indicative of a creative thinking process. It allows the student to acquire a better understanding of the many possibilities from a theoretical point of view so that when a problem is imposed by the client in practical design work the information can be translated in a sensitive, innovative way, maintaining clear communication

Topics: Graphic, Graphic Formation, Typography, Design principles
Year: 2009
OAI identifier: oai:CiteSeerX.psu:10.1.1.135.9636
Provided by: CiteSeerX
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