As logical as the existence and role of Public Service Broadcasters seemed to be in the era of broadcasting monopolies, it is equally natural today to question public involvement in the media. Is there still a need for public broadcasters? What are their cultural obligations, political role and remit in the dual European media market? Which changes will new media, the Internet and digital technology bring, and what impact will they have on the media market? What is the role of governments and parliaments in relation to the public broadcasters, and what are the implications of EU regulation of the media market? Do the public media really make a difference, or are they dinosaurs threatened with extinction in the new and unfamiliar media landscape of modern Europe? These are the questions addressed in this book, which has been commissioned by the European Broadcasting Union as one of its contributions to the debate on the future of broadcasting
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