Location of Repository

Body lessons: Fitness publishing and the cultural production of the fitness consumer.

By Jennifer Smith Maguire

Abstract

Since the 1970s, fitness has developed as a cultural field — a network of producers, consumers, products and practices that focuses on the exercising body. This article considers the textual aspect of the US fitness field, drawing from a content analysis of several US exercise manuals from the late 1970s to late 1990s. The content of exercise manuals sheds light on the broader tastes and attitudes of fitness consumers, who are chiefly middle and new middle class men and women. In particular, the article addresses three recurrent themes or ‘lessons’ regarding the fitness consumer and his or her attitude towards the body: as an object of consumption, as a source of calculable rewards and as a motivational problem

Publisher: SAGE Publications
Year: 2002
DOI identifier: 10.1177/1012690202037004896
OAI identifier: oai:lra.le.ac.uk:2381/1436
Journal:

Suggested articles

Preview

Citations

  1. (1998). [1970]) The Consumer Society: Myths and Structures.
  2. (1984). A Cultural Account of “Health”: Control, Release, and the Social Body‟ in J.B. McKinlay (ed) Issues in the Political Economy of Health Care.
  3. (1998). A Cultural Field in the Making: Gastronomy in 19th-Century France‟, doi
  4. (1998). American College of Sports Medicine. doi
  5. (1992). An Invitation to Reflexive Sociology. doi
  6. (1992). and
  7. (1997). Association. doi
  8. (1998). Bestseller Index: All Books, Publishers Weekly and the doi
  9. (1991). Consumer Culture and Postmodernism. doi
  10. (1995). Decentring Leisure: Rethinking Leisure Theory. doi
  11. (1977). Discipline and Punish: The Birth of the Prison. doi
  12. (1984). Distinction: A Social Critique of the Judgment of Taste. doi
  13. (2002). Find Home, Sweet Home, At the New Haute Gym‟,
  14. (1988). Fitness Book Purchasers‟,
  15. (1989). Fitness Facts: The Healthy Living Handbook.
  16. (1996). Fitness for Dummies.
  17. (2001). Fixing a Fat Nation‟, The Washington Monthly December:
  18. (1985). From Public Issue to Personal Trouble: Well-Being and the Fiscal Crisis of the State‟,
  19. (1986). Gym Psych: The Insider’s Guide to Health Clubs.
  20. (1980). Healthism and the Medicalization of Everyday Life‟, doi
  21. (2001). Holistic Rules the Day‟,
  22. (1979). Individual Responsibility and Health Politics in the 1970s‟,
  23. (2002). International Review for the Sociology of Sport, doi
  24. (1996). Inventing our Selves: Psychology, Power, and Personhood. doi
  25. (1981). Jane Fonda’s Workout Book.
  26. (1998). Leisure, Lifestyle and the New Middle Class: A Case Study. doi
  27. (2001). Let Them Eat Fat: The Heavy Truths About American Obesity‟, Harper’s Magazine
  28. (1987). Lifestyle and Consumer Culture‟, doi
  29. (1996). Moderate Exercise is Too Much For Too Many‟, doi
  30. (1983). Nautilus Fitness for Women.
  31. (1988). Physical Activities, Body Habitus, and Lifestyle‟,
  32. (2002). Pierre Bourdieu‟s Sociocultural Theory and Sport Practice‟,
  33. (1993). Psychosomatic Subjects and the „Duty to Be Well‟: Personal Agency Within Medical Rationality‟, doi
  34. (1993). Revolutions Within: Self-Government and Self-Esteem‟, doi
  35. (1997). Risk, Governance and the New Public Health‟,
  36. (1998). Self’s Better Body Book.
  37. (1988). Small Waists, Big $ales‟,
  38. (1994). Sport and Leisure in Social Thought. doi
  39. (2001). Sports Equipment in the USA. Euromonitor Global Market Information Database.
  40. (1997). Stronger Faster: Workday Workouts That Build Maximum Muscle in Minimum Time.
  41. (1988). Technologies of the Self‟ doi
  42. (1993). The Body and Social Theory. doi
  43. (1988). The Body Electronic. Aerobic Exercise on Video: Women‟s Search for Empowerment and Self-Transformation‟, The Drama Review doi
  44. (1982). The Body in Consumer Culture‟, doi
  45. (1993). The Field of Cultural Production: Essays on Art and Literature. doi
  46. (1981). The Gold’s Gym Weight Training Book.
  47. (1992). The Health Movement: Promoting Fitness in America. doi
  48. (1997). The Medicalization and Demedicalization of American Society‟, in P. Conrad (ed) The Sociology of Health and Illness: Critical Perspectives (5 th edn).
  49. (1970). The New Aerobics.
  50. (2001). The New Media Reader: Introduction to Media Studies. Critical Texts.
  51. (1987). The Romantic Ethic and the Spirit of Modern Consumerism. doi
  52. (1959). The Theory of the Leisure Class: An Economic Study of Institutions.
  53. (1985). The Use of Pleasure:
  54. (1998). Who Are the Overworked Americans?‟, doi
  55. (1982). Yours in Perfect Manhood, Charles Atlas: The Most Effective Fitness Program Ever Devised.

To submit an update or takedown request for this paper, please submit an Update/Correction/Removal Request.