Twittering Away: Whole Foods Market and Conversational Marketing in 140 Characters

G. Riboni

oai:air.unimi.it:2434/377308

Twittering Away: Whole Foods Market and Conversational Marketing in 140 Characters

Authors: G. Riboni
Publication date: January 1, 2012
Publisher: 'Peter Lang, International Academic Publishers'

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AIR Universita degli studi di Milano

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oai:air.unimi.it:2434/377308Last time updated on 3/6/2019

This paper was published in AIR Universita degli studi di Milano.

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