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谈丛书策划的思路与策略

By 高瑾

Abstract

策划编辑在进行丛书策划时,应首先规划好丛书构架的设置,同时选择好丛书出版策略。编辑应具有全局意识,结合自身出版社特色、市场情况以及可以调动的人力、财力等因素选择好相应的出版策略,并熟悉不同策略的特色和优缺点,严密掌控作者写作和出版节奏,从而扬长避短,策划出适应市场的优秀丛书作品。00659+6

Topics: 丛书策划, 丛书构架与策略, 出版节奏, 全局意识
Year: 2013
OAI identifier: oai:localhost:20.500.11897/166957
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