Skip to main content
Article thumbnail
Location of Repository

A four nation study of the relationship between marketing effectiveness, corporate culture, corporate values and market orientation

By 

Abstract

School of Managemen

Year: 1988
OAI identifier: oai:dspace.lib.cranfield.ac.uk:1826/449
Provided by: Cranfield CERES

Suggested articles

Citations

  1. (1982). 1983a I'Cross-Cultural Management Research: The Ostrich and the Trend" Academy of Manaaement Review Vo1.8,
  2. (1970). Applied Factor Analysis doi
  3. (1978). Stratesv Implementation: The Role of Structure and Process
  4. (1985). tfCorporate Culture, Organizational Climate, and Marketing Performance" Proceedinas National Conference of the American Institute for Decision Sciences

To submit an update or takedown request for this paper, please submit an Update/Correction/Removal Request.