Study of the critical factors for TQM implementation throughout the years, and\ud longitudinal analysis of secondary quality winners of prestigious awards such as the\ud Malcolm Baldrige National Quality Award (MBNQA), is important. The longitudinal\ud analysis in this research will enable verification that there are generic critical factors\ud (CFs) for TQM implementation and generic critical areas of measurement (CAM) that if\ud implemented fully and successfully will deliver excellence. Also, it will enable\ud verification that these generic CFs help to ensure sustainable performance and this could\ud help in answering how excellent organisations sustain their performance constantly.\ud By studying what excellent organisations measure and what they place emphasis on\ud throughout the year, the study will document measurements that have been used to\ud sustain excellence and will consider empirically how these have led to tangible results\ud over a period of twenty years; the study will examine MBNQA winners from 1988 until\ud 2008. Finally, an excellence maturity assessment tool ¿assessment software¿ was\ud developed as result of examining winning case studies over a long period of time, lists\ud of critical factors of implementation (CFI) and critical areas of measurement (CAM)\ud were extracted and used accompanied by the EFQM Excellence Model, and Zairi¿s two\ud model ¿Index of Excellence¿ and ¿Ladder of Excellence¿. This formed the basis of the\ud assessment tool developed; companies through this will be able to understand their level\ud of excellence implementation and their position compared to world class organisations.Government of Saudi Arabia represented by the Ministry of Higher Educatio
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