Supply chain management in Asia is a relatively novel topic but a key challenge for all Asian based manufacturers and traders when trying to integrate into the "global market". The purpose of the paper is to describe key supply chain issues faced in Asia. These issues are related to supply chain security that forces Asian firms to comply with numerous requirements as well as the importance of a properly managed supply chain in enhancing firms' competitiveness. The critical role played by Asian based logistics providers in facilitating supply chain integration is explored. Logistics providers must be able to design effective and efficient supply chains for the clients. A case study is presented to illustrate how supply chain dynamics affects supplier selection. This paper was presented at The Fifth LAEBA Annual Meeting, Singapore, July 15th, 2009.