British fair play: sport across diasporas at the BBC World Service

Abstract

This chapter uses archive material to explore the role of sports broadcasting on the BBC World Service in the twentieth century.Whereas the service's early audiences were expatriate British listeners, the BBC WS recruited different diasporic audiences later into the twentieth century.This chapter looks at specific sports and at the accommodations of the tensions between the WS's links with both Empire and with discourses of impartiaility, which have led to both endurances in the postcolonialist aspects of sport as well as new opportunities for reconfigurations of diaspora